Deposit Compliance Certification Course
Earn your Deposit Certification.
Learn how to satisfy client demand and protect your institution.
Clients are becoming increasingly interested in retail time deposits. The interest rate environment and Fed activity over the past year have caused customers to invest their savings at banks and credit unions across the country. It’s a perfect time for your institution to take advantage of this trend.
Our Deposit Certification Course will enable you to increase the volume and optimize the profitability of your institution’s deposits. You will learn how to satisfy the demand for higher rates, protect your balance sheet, and improve your ability to fund loan growth.
In addition to improving deposit practices and outcomes for your organization, earning this certification will help you personally:
- Confirm your in-depth knowledge of deposits.
- Accelerate your career.
Certification Sessions
You will delve into six useful topics over three days. There will be a 30 break in between sessions. You will receive a new login for each session.
Day 1: Thursday, January 9, 2020 @ 12:00 PM Eastern
Day 1: Thursday, January 9, 2020 @ 1:30 PM Eastern
Day 2: Thursday, January 16, 2020 @ 12:00 PM Eastern
Day 2: Thursday, January 16, 2020 @ 1:30 PM Eastern
Day 3: Thursday, January 16, 2020 @ 12:00 PM Eastern
Day 3: Thursday, January 16, 2020 @ 1:30 PM Eastern
WHAT YOU’LL LEARN
The certification sessions offer a clear, concise, and comprehensive program to equip each participant with an understanding of deposit compliance.
Thursday, January 9
12:00 PM Eastern; 11:00 AM Central; 10:00 AM Mountain; 9:00 AM Pacific
Session One: Know your deposit portfolio
- What are the key indicators for measuring deposit portfolio performance?
- What benchmarks does the Fed report for deposits in 2019?
- What are the appropriate benchmarks relating to historical performance and competitive comparison?
- How can I find out what I am paying on time deposit interest annually?
There will be a half-hour break between one-hour sessions.
Session Two: Set your deposit portfolio goals
- What types of goals do most financial institutions set for their overall deposit portfolios?
- How can you align your deposit goals with larger bank goals?
- How much of the entire deposit portfolio should retail time deposits comprise?
- What are the best strategies to achieve your goals?
Thursday, January 16
12:00 PM Eastern; 11:00 AM Central; 10:00 AM Mountain; 9:00 AM Pacific
Session Three: Assess the need for tools
- What tools do institutions use to help them reach deposit goals?
- When does it make sense to consider adding tools to the deposit pricing and sales processes?
- What should you consider when setting a budget for time deposit tools?
- What are the pros and cons of the different tools available?
There will be a half-hour break between one-hour sessions.
Session Four: Train your people
- How important is it to train the frontline staff on time deposit sales?
- How can you learn the current methods at the frontline?
- What are the most effective ways of training the frontline staff to achieve deposit goals?
- What are the most common pitfalls when it comes to training frontline staff on selling time deposits?
Thursday, January 23
12:00 PM Eastern; 11:00 AM Central; 10:00 AM Mountain; 9:00 AM Pacific
Session Five: Market
- How important is it to have a marketing strategy for time deposits?
- What marketing channels are most effective?
- What budget is appropriate for time deposit marketing?
- What are the most common pitfalls when it comes to marketing selling time deposits?
There will be a half-hour break between one-hour sessions.
Session Six: Review and refine
- How can you assess performance and appropriately identify areas to improve within the comprehensive-time deposit strategy?
- What are the standard ways that banks are collecting and interpreting portfolio data to review and refine time deposit pricing and promotions?
- How can artificial intelligence work as part of a seamless ongoing process to review and refine the deposit portfolio?
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